Westbank Projects

Alberni by Kuma

Digital Strategy, Information Architecture (IA), Web Design

Photography credits Westbank

The design of 1550 Alberni Street is shaped by its environment. The 43-storey tower is an architectural tour de force featuring two prominent carved “scoops” that form deep balconies furnished in wood.

These carvings create semi-enclosures that strengthen the relationship to the street and to the views – locating the building within its urban and geographic context while optimizing neighbouring views beyond.

On April 12th, 1,400 people – a mix of Vancouverites, architects, planners, city builders, artists and students – gathered at the University of British Columbia’s Chan Centre for Small to Large, an Evening with Kengo Kuma.

To help promote the event we developed a splash page, evite and social content. Our approach to the Alberni splash page matched the beauty and minimalism of the project itself, and offered a quick and agile registration experience.