University of British Columbia

UBC Faculty of Medicine

Reporting, Print Communication

The UBC Faculty of Medicine is the university’s largest faculty, and the only educator of doctors in BC. There are more than 2,500 students at the undergraduate, graduate and postgraduate levels and a significant body of alumni and donors spread across BC, Canada and the world. The Faculty has worked with Signals for five years to help keep them all connected.

While we live in the digital age, there is still a place for traditional print publications for the right audience. The key is compelling content and eye-catching design. Now in its third year, surveys have shown that the magazine’s readership is up substantially and reader satisfaction has doubled.